Universal to restore some horror classics for its 100th birthday this year

Don’t most people die after like 80? Not Universal Pictures! The film studio has been around for 100 years and it is celebrating that fact with some juicy new restorations for you horror fiends to drool over. Check out the press release below.

Universal’s campaign is so vast that we’re going to provide the full press release below, but check out the horror highlights. Our favorites are definitely the upcoming restoration of The Birds, Dracula (1931), Dracula Spanish (1931), Frankenstein, Jaws, and Bride of Frankenstein.

From the Press Release:
Universal Studios Home Entertainment will kick off the celebration in January with a special 50th anniversary release of To Kill a Mockingbird, debuting on Blu-ray for the first time ever. Throughout the year Universal will pay tribute to other influential films in the Universal library with special events and Blu-ray releases of such iconic classics as Jaws and E.T.: The Extra-Terrestrial, which celebrates its 30th anniversary.

Universal will reveal an updated animated logo tied to the centennial. The animated logo will make its first appearance in front of Dr. Seuss’ The Lorax at its premiere in February and for that film’s U.S. theatrical release on March 2nd. (The new static version of this logo was unveiled today and is featured below.) Other activities surrounding the studio’s 100th anniversary include a vibrant social media campaign, special events, theme park activities, promotions and many surprises to engage fans throughout the yearlong celebration.

“This is a proud moment for all of us who’ve had the privilege of working at Universal Pictures,” said Ron Meyer, Universal Studios President and COO. “Our centennial is designed to bring special memories back to longtime movie lovers and fans and to engage new audiences with our extraordinary library of films for the first time. Our goal, 100 years later, is to preserve, restore and continue the iconic legacy of this studio for generations to come.”

Fans and film enthusiasts can start celebrating online today at the official Universal Centennial website, a one-stop destination dedicated to Universal’s 100 years. The site, as well as a number of social media platforms, will bring the centennial to life online. Universal will be sharing archival content on its brand new Tumblr page; fans of Universal classics on Facebook will find exclusives and special opportunities across their favorite pages; followers of @UniversalPics on Twitter can find the activities using the hashtag #Universal100; Foursquare users who check in at iconic Universal locations such as the studio and theme parks will be able to unlock special behind-the-scenes tips and content; and for those who are followers of fashion, Universal’s Pinterest account will be drawing inspiration from favorite films for everyone’s Pinboards, starting with 10 inaugural titles of pop-culture classics such as The Breakfast Club, Scarface, Sixteen Candles, Bridget Jones’ Diary and Bridesmaids.

These online initiatives will roll out throughout various times of the year and will tie back to the Universal Centennial official site.

In the spring select fans will have the opportunity to attend a special gala anniversary celebration on the Universal lot featuring many of the filmmakers and artists who shaped the studio’s history. In addition, the studio will spotlight the 100th anniversary throughout various worldwide film festivals and other featured events, panels and activities.

On April 30, 1912, Universal Film Manufacturing Company filed its certificate of incorporation with the state of New York. In 1915 Carl Laemmle officially opened Universal City, the largest film production facility in the world. Throughout Universal’s 100 years the studio has served as a home for many of the most talented filmmakers of all time (such as Alfred Hitchcock, Steven Spielberg, Robert Zemeckis, Martin Scorsese, Ron Howard, Peter Jackson, Spike Lee, John Hughes and Judd Apatow) and created films that have touched the hearts of millions and fueled culture’s fascination with cinema. To share the profound legacy of its artists, the studio will highlight their careers with touching personal stories from filmmakers, talent, crews, employees and fans.

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